Posts in Branding
The DreamBags Club: I want it, I rent it, I got it.

We’re immensely proud to announce the launch of one of our latest projects for ‘The DreamBags Club’! They are the first and only club in the UK that offers their customers the ability to rent new and pre-loved Hermès bags.

The DreamBags Club approached UNBXD to assist them in creating their brand identity from the ground up, as well as creating their new booking and e-commerce platform. The brief was to develop an identity which resonated which their clientele and also a secure platform which was easy to use whilst being informative and attractive to the users.

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Introducing APEX Car Competitions

We’re super excited to showcase one of our latest projects for Apex Car Competitions. Based in the UK, Apex Car Competitions specialise in sourcing rare and sort after vehicles that they make available to the masses via their online raffle system.

Apex approached UNBXD to assist them in developing their brand identity, e-commerce online store, and strategic digital marketing post-launch. Their core goal was to both showcase their range of vehicles in the best light possible, as well as offer their customers a robust and secure place to purchase tickets to their competitions.

“I created a combination mark for this concept, as the brand name itself ’Apex Car’ is memorable when combined with strong typography, this creates strong brand recognition. The inspiration behind the striped markings was taken from “apex” track marks, adding this to the typography gave the logo a more sporty and extreme appearance. The strong contrast between Red, Black and White allows the branding and the identity to become easily recognisable as a car brand.” - Lisa Drake, Graphic Designer.

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5 Ways How to Build a Strong Brand

Nike, Apple, Gymshark, Cadburys. For better or worse, these are the brands we hear about or acknowledge through advertising on a daily bases, but why?

The recent headlines declaring Gymshark becoming a billion dollar company, or Apple becoming a 2 Trillion dollar company didn’t happen by accident. Even with a financial downturn like never before, and a global pandemic, these companies haven’t felt the strain like others. These brands fall into the ‘Luxury’ brand category; each one has built an ethos around their products that isn’t easy to forget or turn away from, they make you believe that their products are better. Whether you love or hate Apple, you know that the quailty of the product is unmatched and the aftercare is second-to-none, their marketing tells you.

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Generating over £50,000+ in sales during a pandemic

If you have been following us for a while, you would have probably seen some of the incredible work being done with our client XO LDN.

From the very beginning we have been working with them to create a brand identity, graphics, a bespoke e-commerce website, and digital marketing campaign; including social media management, email campaigns, influencers, photoshoots and more.

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VUSSI Eyewear: Building a Brand during Lockdown

VUSSI Eyewear is an online women’s fashion glasses and sunglasses brand. Based on the South Coast of the UK, their brand ethos is to provide the people of the world with fashionable, yet affordable protective eyewear.

UNBXD were initially appointed by VUSSI to assit them with a full identity design pack and product design. Following this, our team were signed on to Design and Develop a scalable whilst robust E-Commerce Website, capable of complex inventory keeping and multiple payment options and methods. It’s also complete with a custom built live chat and chatbot ensuring that VUSSI can offer the best customer service to their customers with automated incentives based on viewing/buying behaviour.

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Creating and Marketing a Personal Brand for Brodie Music

George Hewitt is a Singer/Songwriter specialising in Jazz & Funk based in the UK. We were approached to help form the identity which he now performs under - ‘Brodie’ - as well as promote his new music online via a new website and strategic digital marketing.

We chose a decorative type-based logo taking inspiration from 60-70s Jazz and Funk era in order to give a sense for his genre of music and where the inspiration for his music is rooted. The colour scheme we chose is also associated with this ear, using muted pastel pallets in a range of colours which can be used in various combinations.

For the website, we designed and developed a single-page showcase site which could house both his music links via Apple Music and Spotify as well as upcoming events and gigs. We also created a central social media feed consolidating the platforms he is featured on - Facebook, Instagram, Twitter, Youtube. 

Alongside this we have created custom profiles for the targeted demographics and designed ad campaigns for the listeners who would enjoy his music based on age/gender/location/interests and subsequently drive traffic to his website, increasing brand awareness and pushing the newly formed ‘Brodie’ brand.

“I’ve been working with Will, Marc and the rest of the team at UNBXD to create a whole new brand for my music. They have been incredibly helpful, personable and full of great ideas to help me and my online presence. I look forward to our work together in the future and I would recommend them to any type of business!”

George Hewitt, AKA ‘Brodie’

See website here: brodiemusic.co

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Introducing Feastr, London-based Cloud Kitchens

Feastr is a family of cloud kitchen restaurants based in the heart of London. They provide some of the city’s most exciting food concepts straight from their straight of the art kitchens.

UNBXD was appointed to assist them with designing and developing their branding and new website from the ground up. The half-circle emblem we created symbolises both an empty bowl and a smile, instantly recognisable with it’s own connotations and representations across many cultures. In doing so, it reinforces the brand’s values and ethos.

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Sustainable Marketing from a Designer’s Perspective

As a diverse team of creatives, it’s our duty to devise and implement effective, innovative, clean, sustainable and fabulous marketing campaigns for our clients.

We’re not going to change habits overnight, but as creators and influencers we are socially responsible, so if we can focus on the little things and devise campaigns responsibly, with an eye on the environment, we will be doing our bit to help the planet going forward.

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Developing a Fresh Identity for All Square Lighting

Started in 2002, All Square Lighting is an independent, family-run lighting specialist, with a showroom in London’s Notting Hill. Over the past 17 years, they have built up and maintained fantastic relationships with a variety of contemporary worldwide lighting manufacturers, suppliers and designers. All Square appointed UNBXD to undertake a full company rebrand including Identity, Stationary, Signage, Web Design plus more.

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Cockle & Clam Launch Event

It’s always incredible to see our work come to life!

Last night our design team were invited to the opening night of Cockle and Clam, a new open kitchen seafood bar and grill offering sustainable and seasonal British fish in a tapas style. 

UNBXD were appointed by the group to design and develop their brand identity, menus, website and marketing collateral from the ground up.

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Shore Medical Group: Dorset's New Super Practice

Shore Medical is a new super partnership made up of a number of local NHS GP practises across Poole & Bournemouth that have formed to provide health care services to over 58,500 patients.

In merging the surgeries to form a new medical group, their service offering is able to be improved across the board including extended hours, specialist clinics and improved administrative support. It also allows the group to take advantage of new investment opportunities in GP services, combating the already well documented challenges that public healthcare faces within the limited resource that our NHS has available.

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Client Win: All Square Lighting

Setup in 2002, All Square Lighting is an independent, family-run lighting specialist, with a showroom in London’s Notting Hill. Over the past 14 years, they have built up and maintained fantastic relationships with a variety of contemporary worldwide lighting manufacturers, suppliers and designers. Whether you’re after modern, designer lighting for domestic or commercial environments, their super-friendly, knowledgable and experienced staff are always on hand to help.

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Case Study: Cockle & Clam

We’re thrilled to announce the launch of one of our latest case studies for Cockle & Clam!

Cockle & Clam is an open kitchen seafood bar and grill offering sustainable and seasonal British fish in a tapas style. They’ll also be providing a selection of carefully sourced vegetarian, vegan and meat dishes. UNBXD has been appointed by the group to develop their new branding, menus, website and marketing collateral.

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Colour Trends of 2019

Colour is an integral part of any branding or design project, it emotes an immediate feeling to the viewer. In today’s fast-paced world where peoples attention is a luxury this is a core communication component.

With just a glance, colour can soothe or distract the eye. It can change thoughts, opinions and even actions. That’s why we, as designers, continually push the boundaries, creating new and exciting ways of visualising these emotions for their clients and projects.

With that in mind, let’s take a look at these diverse colour trends coming in hot in 2019.

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UNBXD Opens New Studio in Dorset

Working in the Creative Sector, we rely heavily on our environment and the people around us for inspiration. When it came to the layout of our studio we wanted to avoid an enclosed space and to reflect our team's personality and style. It was important that our workspace was a combination of what each individual wanted. This resulted in an open plan design with the creative studio at one end and the photography studio at the other, where each of the team can communicate with each other in a relaxed space which is an adaptable for our team as well as welcoming clients.

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Introducing 8DOL, the World’s Largest Student Grocery App

8DOL, the online student supermarket that is already used by over 3 million users and turns over an excess of £500 million per year in China, has come to the UK and UNBXD is proud to have played a part in it.

The student centred platform that delivers products within 28 minutes of the order being placed also gives students the opportunity to work for 8DOL as 'riders', giving them flexible working hours so that their studies are not disrupted whilst at the same time earning an additional income.

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World Cup 2018: 10 of the Best Marketing Campaigns so far

The World Cup is in full swing, with everyone talking about which team is going to bring the cup home. Worldwide events make fantastic opportunities for brands to create campaigns football related and gain company buzz. We’ve made a list of our 10 favourite campaigns so far, check them out and let us know which is your favourite!

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Client Win: James Cromwell London appoints UNBXD

Established in 2017 by childhood friends, James Cromwell London provides their customers with a more tailored approach to men’s swim shorts. Having been built upon British heritage, all of their shorts feature a signature Union Jack lined waistband and matching wet bag in a variety of prints.

UNBXD will be responsible for all forms of content creation and strategic marketing campaigns to assist in driving traffic to their website and promoting their new SS18 range.

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Brand & Website Renovation for Laybourne Finance

We’re thrilled to announce the launch of both the rebrand and new web platform for Laybourne Finance!

Laybourne is a specialist property finance brokerage offering a tailored service to property investors, developers and high net worth individuals across the UK and overseas. They pride themselves on building long-term, transparent relationships with clients and lenders alike. This is what has helped them lend over an astonishing £200 million since their formation in 2013.

Laybourne approached us with the challenge of developing their image whilst keeping qualities and characteristics from their previous branding. Alongside this, they also required us to renovate their website in line with the new branding to showcase their team and company as well as the services they offer acting as an informative source of lead gen.

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