With 77% of businesses using social media to reach their customers, it should come as no surprise that the landscape is becoming more and more competitive for digital marketers. Consistent and strategic posting is essential for maintaining engagement, or your followers will simply move on to the brand posting things they want to see, every other day.
Read MoreYouTube has a global audience, with users logging in every month from the Caribbean to Oceania and from Western Africa to Southeastern Asia. India wins the competition for most YouTube users in 2024, with 467 million vs the USA in second place with 246 million active YouTube users. Also in the top ten are Brazil, Indonesia, Mexico, Japan, Pakistan, Germany, Vietnam and Turkey.
Read MoreThe power of an effective brand tagline cannot be overstated. A succinct, memorable phrase which expands on the message your brand name and logo are already portraying can leave a lasting impact on your audience: but only when done right.
Read MoreIt’s no secret that consumers aren’t always particularly receptive to change. However, not only is change sometimes a good thing, it’s sometimes necessary to a brand’s future success. Whether it’s because they needed to get away from a tainted public image or were at risk of being left behind by their competitors, the following brands were lucky enough to get their rebrands right. In this blog, we’ll be exploring the reasons as to why.
Read MoreThere’s a lot to consider in graphic design, whether you’re building a website or creating a logo. Colour, typography, images… all of these elements play a huge part in transforming a page of blank space into an effective marketing resource. But what if we told you that you should also be considering how best to use that blank space, rather than how best to simply cover it up?
Read MoreIt’s well known that TikTok is particularly popular with younger generations, not least of all Gen Z, who are currently aged between 12 and 27. And we’ve got the stats to back this up: two thirds of all TikTok users are aged 34 or under, with those aged 18-24 making up the largest demographic.
Read MoreA lot of business owners, marketing managers, SEO specialists and the like are perfectly capable of writing copy for a range of purposes. However, there are a lot of reasons why hiring a professional copywriter to do this for you can be a worthwhile investment. Whether it’s by eliminating grammatical mistakes, creating a consistent tone of voice or by simply giving you more time to focus on other tasks, we’re here to tell you why a professional copywriter can help your business…
Read MorePay-per-click advertising - known as PPC - is a common form of digital marketing which allows businesses to run advertising campaigns on platforms such as Google Ads. PPC can be an accessible and cost-effective advertising method, as businesses accrue costs only when their adverts are actually clicked.
Read MoreAs a platform where a simple photo of an egg was the most-liked post for nearly four years, Instagram is full of surprises. On the whole, it’s a visually-driven platform with a vast user base, and it offers an unparalleled opportunity to connect with potential customers and promote products or services.
Read MoreWe are delighted to introduce the latest addition to our dynamic team at UNBXD - Micky, one of our new Digital Marketing Manager's. Micky's journey to joining our agency is not just impressive, but it's also a testament to her dedication and passion for digital marketing. In this post, we'll delve into Micky's professional journey and discover how she has become an integral part of UNBXD.
Read MoreWithout much further ado, I'm thrilled to introduce our new hosting platform, UNBXD Host!
Our one-stop tech shop provides everything you need to accelerate your business online, backed by hyper-fast host solutions and outstanding 24/7 UK support.
Read MoreThere is so much information on the internet. As a digital marketer, I write content daily for websites, blogs and social media campaigns and apply special techniques to my content to enhance its reach and ranking on Google. But how do you get your content noticed? How can improving your content improve rankings and help your business?
The answers all lie within the term ‘search engine optimisation’ (SEO). I have researched your most asked questions about SEO and have answered them with my best advice.
So, let’s get to it!
Read MoreWorking in the Creative Sector, we rely heavily on our environment and the people around us for inspiration. When it came to the layout of our studio we wanted to avoid an enclosed space and to reflect our team's personality and style. It was important that our workspace was a combination of what each individual wanted. This resulted in an open plan design with the creative studio at one end and the photography studio at the other, where each of the team can communicate with each other in a relaxed space which is an adaptable for our team as well as welcoming clients.
Read MoreUpdating your website can seem like a daunting and long process. However, if done correctly, a website relaunch can influence how potential clients see your company, help protect your brand along with generating higher quality sales leads. Here’s our list of what we believe is needed when relaunching your company website!
Read MoreWe recently sat down for an insightful chat with our Creative Director, William Niven, to discuss the importance of branding in todays global market. Here's what he had to say:
Read MoreInstagram announced its move to an algorithm based feed in March 2016. Since then, users have been trying work out exactly what signals the algorithm used to order posts in your feed.
Luckily, Instagram finally revealed how the algorithm works in June 2018.
Here’s everything you need to know…
Read MoreWe’re proud to announced one of our latest client signings, the Solent Group!
Established over 20 years ago the Solent Group is one of the leading end-to-end manufacturing solution companies, with offices and factories in the U.K., Hong Kong and Shanghai.
Their clients include big names such as Marks & Spencer’s, Waitrose, Tesco’s, Boots, John Lewis, plus many more.
UNBXD will be assisting them with the design and development of their new website, as well as all forms content creation including photography, film and graphics.
Read MoreSouth Sea Charter is a secure online marketplace which enables boat chartering worldwide. They operate in business to business, peer-to-peer listings and facilitate as a direct agent. They offer an alternative way for the masses to go boating and experience life on the water.
South Sea Charter appointed UNBXD to develop their branding, create their new digital platform and produce some stunning on-ground and aerial content to be used across their social channels.
Read MoreFollowing an increase in demand for strategic marketing and management services, we have recently welcomed two new Digital Account Managers to the team, Amy and Hollie!
Ensuring that our clients online presence and digital persona is consistent throughout is a fundamental part of our Digital Account Managers day to day tasks. Both Hollie and Amy have backgrounds in sales, marketing and copywriting, and also experience in dealing with national big name brands in both the pharmaceutical, hospitality and events industries.
They’ll be assisting our clients with everything from Social and Email Marketing, to strategic marketing and content planning to increase conversion and develop their various channels. They'll also be working alongside our creative team to construct exciting campaigns aimed to spark interest and engagement with its' audience.
"Both Hollie and Amy have already hit the ground running within their first few weeks, we're thoroughly excited to see what their past experience and knowledge within their fields can be implemented to their work at UNBXD."
- UNBXD Founder & Creative Director, William Niven.
Read MoreUnless you’ve been living under a rock, it has been hard to miss the ever-increasing media frenzy surrounding the General Data Protection Regulation (GDPR) set to change on the 25 May 2018.
In 2018, the European Union is getting serious about companies collecting consumer data. On May 25, 2018, the General Data Protection Regulation (GDPR) is going into effect.
Will your company be prepared?
Read More